$s = <<< TryIt
"It's a nice option!" Save us some time.
"Did you like it?"
TryIt;
echo $s . "\n\n";
$s = addslashes($s);
echo $s . "\n\n";
$s = stripslashes($s);
echo $s . "\n";
/*
run:
"It's a nice option!" Save us some time.
"Did you like it?"
\"It\'s a nice option!\" Save us some time.
\"Did you like it?\"
"It's a nice option!" Save us some time.
"Did you like it?"
*/